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Maximizing Participation: Uniblox's Secret Weapon for Voluntary Benefits

· 2 min read
Uniblox Product Team
Uniblox Product Team
Building the future of InsurTech

Capturing employee attention to engage in voluntary benefits can be very difficult. Often, employees want to purchase these insurance products, but they struggle with understanding and completing the application process amidst busy lifestyles.

Enter Uniblox.

followupemailservice

50-200% More Conversion​

Uniblox is revolutionizing the voluntary benefits industry with a state-of-the-art email service that effectively captures and intelligently reengages employees to apply to voluntary insurance products. Uniblox's follow-up email service is so advanced that our partner carriers and brokers are receiving 50-200% more conversion than normal.

How Does it Work?​

Timed to perfection​

Uniblox utilizes AI/ML bots that automate and constantly improve the email follow-up process for voluntary insurance products. Well, what does all that jargon mean? Essentially, Uniblox is learning over time the behaviors of when and how employees interact with these products and responds by reminding employees at the right times to engage with and complete their voluntary insurance applications.

100% email deliverability​

Behind the scenes, Uniblox partners with and adheres to the best practices of all of the leading email carriers to make sure that we maintain our 100% email deliverability score. For example, these practices include limiting total number of email sends per applicant as well as the total length and design of the email templates themselves.

Among its unique features, Uniblox follow-up emails include what we call "magic links." These links are tied to the applicant's unique email address and allow for single-click authentication and the ability to resume their application directly from where they last left off - on any device and at any time.

Uniblox's Dedication to the eCommerce Experience​

Voluntary insurance products are just that - voluntary. Just as online eCommerce giants have revolutionized the cart and purchasing experience for consumers, Uniblox is dedicated to providing individuals with a premium eCommerce experience when purchasing voluntary insurance products.

Life is hectic, people are busy - and purchasing voluntary insurance is rarely on the top of an employee's to-do list. With Uniblox's premium follow-up email service, insurance carriers can create a seamless, modern eCommerce experience for voluntary insurance products that drive industry-leading business outcomes.